Conejo Valley City Lifestyle has published a profile of our co-founder, Pantea Choroomi, written by Alicia Doyle. The piece, titled Smiles 4 Life: Rooted in Gratitude, traces the story behind the practice our neighbors in Thousand Oaks have come to know.
From Iran to Thousand Oaks
The article follows Pantea's family from the Iranian Revolution to Germany, where they rebuilt after leaving everything behind, and eventually to the United States. She was in her second year of law school when a family illness brought her across the Atlantic.
“My parents lost everything materially, but they never lost their values, their work ethic or their determination.”
The building everyone else drove past
For years, Pantea drove past an abandoned building on Thousand Oaks Boulevard. Where others saw a vacancy, she saw the practice she wanted to build.
“Most people saw an empty building. I saw possibility.”
That building became Smiles4Life: an all-ages dental and orthodontic center designed so that specialists work together under one roof. The article explains why that layout matters — it spares patients the back-and-forth of separate offices, repeated appointments, and coordinating their own care between doctors who never speak to each other.
What we're building here
The through-line of the piece is the principle behind the practice: a place where patients feel seen, where doctors can focus on care, and where families feel welcome.
Thank you to Alicia Doyle and Conejo Valley City Lifestyle for telling this story — and to the families across Thousand Oaks, Westlake Village, Newbury Park, Moorpark, Camarillo, and Santa Rosa Valley who have made it possible.
